A strong local media ecosystem is essential to a healthy democracy. Local Media Association and Local Media Foundation are here to help.
Local Media Association works with 3,000+ newspapers, broadcasters, digital news sites and R&D partners to help achieve their business goals.
LMA brings all media together to share, network, collaborate and more. As a 501(c)(6) trade association, LMA is laser-focused on the business side of local media. Its programs and labs focus on revenue growth and new business models. Current areas of focus are reader revenue, branded content, OTT, first-party data strategies and journalism funded by philanthropy.
Incorporating four strategic pillars — business transformation, journalism funded by philanthropy, industry collaboration, and sustainability for publishers of color — LMA helps local media companies develop their strategies via cutting-edge programs, conferences, webinars, research and training.
Local Media Foundation, a 501(c)(3) charitable trust, leads innovative programs that promote sustainability of journalism and news media.
LMF serves as the innovation and transformation affiliate of LMA. More than 2,000 local media executives have participated in progressive and innovative LMF programs. LMF helps provide local media companies the strategies and resources for meaningful innovation and impactful journalism projects.